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BackAK EUROPA demands clear, transparent and unambigious information
Access security and the possibility to get in touch directly with providers play a large role for consumers. This is why better access to financial services and cheaper products often appear as an argument put forward as a pretext for creating a single market. The single market often serves the providers more than the consumers. The AK holds the view that when it comes to financial services, the information to be given to the consumer must be clear, transparent and unambiguous.